Honest Insight
The Honest Insight
48 Neue Briefe Avenue, Für Elise
Industry: Publishing
Entity type: For-profit
Product: Periodicals, daily local newspaper
Specialties: Journalism, local news, mainstream local affairs, printing
Circulation:
- Local Edition: 258,700
- Regional Edition: 780,000
- Total Circulation: 1,038,700
- Total Readership: 3,894,000
Revenue: 2,280,600μ/AU
Newsstand Price: 30mμ
The Honest Insight is one of the sub-dominant newspaper published in the city of Für Elise, reaching just under half of readers in the city. The Honest Insight publishes a local edition distributed to Für Elise and also a regional edition heavily distributed to the cross-channel companion city of Beethoven as well as, to a somewhat lesser extent, other portions of the Brookeview Ludwig Megalopolitan Complex located north of Brookeview Bay.
The Honest Insight is known for the full color graphics, highly detailed images, and brightly-colored text printed on rough, minimally-processed Papershrub stock. Readers tend to find the newspaper visually compelling and the publication's flashy presentation tends to attract casual readers who might otherwise not pick up a newspaper. The Honest Insight chose the strategy of full high-fidelity color printing to position itself at an advantage against its chief competitor, the Für Elise Observer. Oddly enough, high quality printing tends to work especially well on crud, unpolished Papershrub stock. The usage of this natural-looking paper stock augmented the newspaper's reputation for transparency. After a pictograph of a Papershrub leaf became one of the idiomatic symbols used among the public to refer to the newspaper, The Honest Insight decided to adopt a Papershrub leaf as the basis of its new logo.
Aligning itself with a relatively sizeable compendium of similarly-situated second-rated newspapers in their local markets in Illuminatia, the Honest Insight continues a tradition of carrying an unnecessarily convoluted masthead name that highlights some sort of virtue of journalistic ethics or editorial focus that the publishers feel should be emphasized. In this case, the Honest Insight makes reference to the tendency of journalism to report truths often in an inconvenient or unwanted level of detail or frequency.
Publishing a local edition with a circulation of 258,700 and a regional edition with a circulation of 780,000, The Honest Insight claims a total circulation of 1,038,700 and reaches a total of 3,894,000 readers daily, making it the second-largest newspaper in the Für Elise market as measured by circulation, readership, and revenue.
The Honest Insight shares much of its readership locally with its crosstown competitor, The Observer. Looking across the Ludwig van Channel, the Honest Insight also heavily shares readership with the Beethoven Universe. The Honest Insight maintains a reputation of providing reporting of a quality nearly equal to its larger competitor, contributing as a factor that makes Für Elise a town with a strong media landscape.
The Honest Insight earns a revenue of 2,280,600μ/AU and has a newsstand price of 30mμ. This puts the Honest Insight on equal footing as The Observer and The Universe, which is copacetic for everyone involved.